$10K Challenge Progress Report, Day 3

We crossed 100 cards ordered! This is only webstore traffic; it’s far too early to start counting SASE sent through the mail (mostly because they couldn’t have arrived yet).

I’m pleased to see that the rate people are ordering cards seems to be improving, and I’m optimistic because it’s not even August yet, but we’re going to have to work hard to get the word out about the promotion.

We sent out a press release, we posted to the Listserve, and we e-mailed some bloggers and support group leaders we know. Anyone have some more ideas on how we should get the word out? Please share your thoughts in the comments.

$10K Challenge to Promote Celiac Awareness

We’re pleased to announce the first-ever $10k Challenge!

Triumph Dining is giving away FREE American Dining Cards until the end of August. There’s absolutely no purchase necessary; simply follow this link to get a FREE American Dining Card from Triumph Dining.

And, here’s the best part: We’re doing this to raise money for Celiac Disease Awareness! If we get 15,000 people to sign up for free dining cards, Triumph Dining will make a $10,000 donation in support of a national celiac disease awareness campaign. When we hit our goal, we’ll ask the gluten free community to help us decide which non-profit(s) receives the donation.

Together, we can build awareness on two fronts: With 15,000 more dining cards on the street, we’ll be educating more restaurants about the gluten free diet faster. And, with $10,000 funding behind a national campaign, we can diagnose and educate more Celiacs.

We’re working hard to give away as many dining cards as possible, but we’ll need your help to get to 15,000! Please sign up for a FREE dining card now and tell your friends about this offer.

Check back here for regular updates on the progress of our goal to give away 15,000 dining cards.

The FREE dining card offer is available at http://www.triumphdining.com/freediningcard.aspx.

It's a Sin to Taste this Good

What does ‘gluten-free’ mean? While the FDA may still be struggling with this one, for many the word is associated with negatives: crumbly, tasteless, mealy. While Triumph Gluten-Free! is devoted to presenting you with foods that break this definition, so too is Sinfully Gluten Free, the newly opened Ohio gf bakery I mentioned in my previous post. Their tagline on Sinfullygf.com reads “Not Your Ordinary Gluten-Free,” and for those who have confused a cupcake with stale cornbread, this is definitely true.

If you are like me, combination desserts are the best. Like cookies and cupcakes? Grab a frosted cookie. Ever thought of cheesecake plus brownies? Check out this delectable recipe by Cassandra at Delightfully Gluten Free. And you know somebody has to be keeping those Dunkin’ Donuts/Baskin-Robbins joint stores in business. The only bad combo I can think of is the combination of deep frying and candy bar which tasted like a chocolate-filled egg roll. But solidly in the good combo category you will find the Peanut Butter Cup Cookie (a cookie plus a peanut butter cup). Shaped like a mini cupcake, the Peanut Butter Cup Cookie has a hole on top in which a small peanut butter cup is placed and melted.

Crumbly? Mealy? Tasteless? Nope. The Peanut Butter Cup Cookie has a pie crust-like texture outside, with scrumptiously sweet (but not overwhelming) peanut butter and chocolate on top. Even my coworker who is not a fan of peanut butter thought the cookie was delicious. So all you peanut butter naysayers out there, take a bite! You just might be converted.

And even if you refuse to get on the peanut butter bandwagon, Sinfully Gluten Free has a myriad of desserts from lemon bars to brownies. Don’t worry if you are a reader from outside Ohio drooling over the thought of a gf lemon bar. Perhaps the best thing about Sinfully Gluten Free for the non-Buckeyes out there is that they will ship these gf treats to your door. So get ready to sin your way to gluttony with these gf delights, because as Sinfully Gluten Free says, these aren’t ordinary gluten-free.

Let Them Eat Gluten Free Cake (Part 2)

A few weeks ago, I reminded readers of the joys of birthday cakes and sweet treats, encouraging gluten free’ers to rejoin the cake bandwagon and eat this delicious dessert. Today, I’m taking up this mantle again to champion the latest bakery in my area, CakeLove. CakeLove sells ‘cakes from scratch’ in locations across the Washington DC metropolitan area and just opened their latest shop in Tysons Corner, conveniently a hop, skip and a jump away from me.

While CakeLove isn’t a completely gf bakery, they try to have gluten-free cupcakes (chocolate or vanilla with chocolate or vanilla buttercream frosting) in all their locations daily; however, they encourage customers to call ahead to make sure they are available when they come. Also, you can call and order your gluten free cakes or cupcakes four days ahead of time.

Having tried a CakeLove gluten-free chocolate cupcake with vanilla icing, and a vanilla cupcake with vanilla icing, I wasn’t surprised to hear from one CakeLove representative that many customers thank them for supplying these gluten-free treats. These are not the corn bread-esque cupcakes that crumble in your hand. Remember moisture? You’ll find it here. And the keyword in buttercream vanilla icing is definitely buttercream. This creamy icing compliments the soft cake and leaves you sweetly satisfied.

If you don’t live near this newly opened CakeLove or any of their other locations, don’t fret. It seems like bakeries with gf items are popping up across the country as of late. Just a few days ago, Sinfully Gluten Free opened its doors to salivating celiacs in Miamisburg, Ohio. Portland Oregon also recently became home to a gluten free bakery called New Cascadia Traditional. Check out CeliacChicks’ entry on this bakery for a review and some picture of gf goodies that will make your mouth water. And definitely leave a comment and let me know about any good gluten-free bakeries in your area!

Even if your town isn’t being blessed with a gf bakery any time soon, bloggers are continuously picking up the slack with their recipes and product reviews. So look to your gf online community. Bloggers like Sure Foods Living, with her entry on how to make sure your child doesn’t go without the traditional cupcake, will help you keep some necessary sweetness in your life.