In January, Subway announced a gluten-free program testing in the Dallas area. And you were all pretty excited (we had more comments on that post than any other I can think of).
Today, I’m quite pleased to share with you Subway’s next gluten-free test market.
Drumroll please…and the gluten-free sandwiches go to:
Currently there are 100 locations in the area that are serving both gluten-free rolls and individually-wrapped gluten-free brownies. As in Dallas, Subway employees are being trained on proper handling techniques to minimize the chances of cross-contamination – and over the next few months, the gluten-free options should spread to all Subways in the area.
There are three sandwiches not available in gluten-free form (Meatball Marinara, Sweet Onion Chicken Teriyaki, Subway Seafood Sensation), but otherwise the entire menu is a celiac’s oyster, so to speak.
Portland station KATU had Matt Starr, owner of several of the area’s Subway locations, on to chat about the addition to the menu. Unsurprisingly, he has a personal connection: a gluten intolerant daughter. To watch the interview and take a good peak at the gluten-free sandwiches in their natural (un-Photoshopped) environ, click here.
Within the Portland area, there’s a website to allow folks to find their closest gluten-free franchise: glutenfreesubs.com. Note that it doesn’t work for Dallas-area locations.
For more information, I recommend this article from QSEweb.com. It has a great interview with Mark Christiano, Subway’s Baking Specialist in R&D, who gives some more insight into the motivation and process behind Subway’s foray into gluten-free. Kudos to them for spending a few years on the process, as it seems they’re doing the best they can to ensure a safe experience – which is just smart business, as safe customers are repeat customers.
I still have yet to taste a Subway gluten-free sandwich, but I’ll be in Dallas for the GFAF Expo in a few weeks and I think I’ll have to make time to check it out.
Have you had one? What did you think?