Comments on: General Mills Removes Gluten-Containing Ingredients from Kix Cereal

By: Hajo (Custom Choice Cereal)

Hajo (Custom Choice Cereal) — Tue, 23 Feb 2010 03:53:15 +0000

Indeed exciting news! Giving the danger of cross-contamination (and possibly resulting law suits) I can perfectly understand GM’s policy of not labeling Kix as a gluten-free cereal for the time being. This incident also clearly shows that the combined voice of all celiacs does carry a significant weight in the market.

I usually don’t like to advertise my own company on other blogs but I cannot possibly stay quiet given this topic If you are interested in customizing your own gluten-free cereal – we started a company to re-introduce normalcy and variety in the gluten-free cereal bowl called Custom Choice Cereal. You can have a look at our site at http://www.customchoicecereal.com. Having just launched in October 2009 any feedback is always appreciated!

By: Padrons

Padrons — Tue, 23 Feb 2010 03:26:46 +0000

I didn’t know all the rice cereals had malt in them.. My daughter is allergic to gluten and we are trying to revamp our cupboards since we just found out. It’s been really hard to adjust !
-Sylvia

By: SATX

SATX — Thu, 28 Jan 2010 19:40:34 +0000

Many corn and rice cereals have “malt” which is a derivative of barley — one of the gluten grains.

By: ml

ml — Thu, 28 Jan 2010 19:28:47 +0000

i’m confused. i thought kix had no straight-up wheat in it. it’s not listed on the label. i thought it was just corn and oats. i realize oats are questionable as to whether they are gluten-free and usually aren’t due to cc in the fields and facilities. but i’m not understanding why the statement released is that kix is now wheat-free. it’s always been wheat-free, no?

By: tracyann

tracyann — Thu, 28 Jan 2010 16:18:03 +0000

I am so excited about the Chex products being gluten free! I have been enjoying them for some time now. The Kix product would be so nice if there wasn’t cross contamination issues. When you are a Celiac you have to be so careful.

By: Nicole

Nicole — Tue, 19 Jan 2010 18:29:37 +0000

After attempting to do research on the FDA website, I’m still a bit confused. My daughter is a newly diagnosed Celiac (about 3mo), and I guess we’ve been extremely lucky with labeling. When wheat has been present or manufactured on a line (whether or not sterilzed inbetween product runs) the least we’ve seen until now with Kix is: MAY CONTAIN TRACES of wheat, etc. Is there not some sort of labeling requirement for this? If there is, could you guide me in the right direction to verify? And if not, my opinion is that seems just wrong on the manufacturer’s part, especially since wheat is considered by the FDA to be a primary allergen.

By: Ashleigh Hamaker

Ashleigh Hamaker — Wed, 25 Nov 2009 19:37:45 +0000

Omg! Kix is the bestest cereal in the world!
And now its gluten free?!?!
WOO-HOO!!!

By: Colleen

Colleen — Mon, 17 Aug 2009 16:12:19 +0000

Just make sure to still read the label. My local grocery store has large Kix boxes that are old formula (containing wheat). For a few weeks the small boxes were new formula and then this past week all the small boxes were back to the old formula.

By: Jeanine

Jeanine — Wed, 05 Aug 2009 15:49:01 +0000

I discovered about a month ago that Honey Kix has no gluten ingredients – I called General Mills and they said it’s not labeled GF because of cross contamination possibilty. I have been eating it with reckless abandon and I have been fine and I am pretty sensitive. Who doesn’t love Kix? This is awesome.

By: Michael

Michael — Fri, 17 Jul 2009 14:01:44 +0000

Rodger -

Just found another GM cereal with no WBRO – limited-edition Trix Swirls:

http://glutenfreephilly.blogspot.com/2009/07/gluten-free-philly-news-notes_17.html